Radix Brand

We’ve created some guidelines to help you use our brand and assets, including our logo, content and trademarks, without having to negotiate legal agreements for each use.

Style Guide

Trademarked and protected by Radix. Please refer to the Brand Policy for usage rules, and the Press Center for brand assets including logos. Only Radix and its authorized licensees may use Radix logos, typefaces and graphic symbols in advertising, promotional and sales materials.

If you are authorized to use Radix logos in your agreement with Radix then you must use the Radix logos only as specified in your agreement (and any associated usage terms) and such use must always include appropriate terms that define the relationship authorized by your agreement (e.g. integrator, service provider, licensee, etc.). Authorized parties must follow the style guidelines below for all uses of the Radix logo.

Logo Guidelines

The Radix logo uses two colors: Primary green for the mark, and white/dark gray for the logo type. The logo can be used both on a white and dark background for maximum impact and clarity. The following versions are available for use:

Spacing and Sizing

The minimum clear space is defined as x, measured by the height of the Radix letter. The minimum clear space of x should always be applied. Try to maximize clear space whenever possible.

Smallest width for print: 18mm

Recommended width for print: 30mm

Smallest width for web: 70px

Recommended width for web: 130px

Image

If necessary to put logo on the image:
Original image + Dark blue color with Multiply Transparency 70%

Icon

The icon of Radix is vivid and recognisable. It is to be used on its own for social media avatars as well as the symbol for the app.

Colours

Our colour palette is bright and works great to create vivid accents on the overall look of Radix.

Please, note: printing with PANTONE colors is preferable.

Mostly used for background and text.

BLUE_GREY1

Hex: #32364E

RGB: 50 / 54 / 78

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

BLUE_GREY2

Hex: #525F7F

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

GREY_1

Hex: #DBDDE0

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

GREY_2

Hex: #F7F9FC

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

Mostly used for CTA’s, buttons, links and illustrations

GREEN_1

Hex: #24B47E

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

GREEN_2

Hex: #B9F4BC

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

PURPLE_1

Hex: #565BB9

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725

PURPLE_2

Hex: #693CF5

RGB: 105 / 60 / 245

CMYK: 73 / 75/ 0 / 0

Pantone: 2725